Services
How I can help
Practical support for businesses that want to build stronger customer relationships, whether you’re starting from scratch, improving what already exists, or figuring out the right approach.
Launch your customer community
Turn the idea of a customer community into a clear, launch-ready programme.
I’ll work with you to define the purpose, audience and value proposition, design the structure and member experience, and create the engagement, onboarding and launch plan your team needs to bring it to life.
Need more hands-on support?
Launch execution and ongoing community management can be added separately.
Good fit if
You know you want a customer community but need help shaping it
You’re unsure how it should be structured or launched
You need both strategic and hands-on support
What we’ll work on
Community purpose, proposition and audience
Platform structure, member journey and onboarding
Content and engagement planning
Launch planning and measurement
Typical timeline
6–8 weeks
Revitalise your community
Understand what’s working, what isn’t, and what to do next.
A focused review of your existing community to identify what’s getting in the way of engagement, where the opportunities are, and what should be prioritised next.
Good fit if
Engagement has stalled
The community feels unclear or underused
You need an outside perspective and clear priorities
What we’ll work on
Member experience and structure review
Content, engagement and available data review
Clear recommendations and a prioritised action plan
Typical timeline
2 weeks
Launch a Customer Advisory Board
Create a structured way to bring your most important customers closer to the business.
I’ll help you define the purpose of your CAB, design the programme and membership model, shape your recruitment approach, establish the operating cadence and prepare everything your team needs to get the programme off the ground.
Need support beyond setup?
CAB launch support, session facilitation and ongoing programme management can be added separately.
Good fit if
You want more strategic customer input
You need a stronger feedback loop with key accounts
You want to deepen important customer relationships
What we’ll work on
Purpose, member profile and recruitment approach
Structure, cadence and communications
First-session planning
Ongoing engagement model
Typical timeline
4–6 weeks
Turn customers into advocates
Create meaningful ways for your strongest customers to champion your business.
Turn customer enthusiasm into advocacy through stories, testimonials, referrals and ambassador programmes that work for your business.
Good fit if
Advocacy currently happens ad hoc
You want more customer stories, referrals or participation
You want to build a champions or ambassador programme
What we’ll work on
Advocate identification and programme design
Participation opportunities and recognition
Recruitment and rollout
Typical timeline
3–4 weeks
Bespoke customer marketing support
For the challenges that don’t fit neatly into a package.
Flexible support for your customer marketing challenges, from research and engagement strategy to customer events, roundtables, lifecycle communications and figuring out where to start.
Good fit if
Your challenge does not fit neatly into one of the packaged services
You need support shaping the right approach
You need focused strategic or hands-on help on a specific customer marketing project
Possible areas of support
Customer engagement strategy and programme design
Customer research and interviews
Customer event planning and delivery, including roundtables and customer sessions
Lifecycle / customer communications
Hands-on project support
Typical timeline
Scoped to the project